CloselineDMS
CloseLine DMS

Meet Chris.

The first AI that doesn't sit on top of a dealership. It lives inside one. Chris knows every car, every deal and every customer you have, and it never stops working the lead.

Maria · Facebook MarketplaceSunday 9:47 PM

Is the gray RAV4 still available? I'm upside down on my Civic, would that be a problem?

Hi Maria, it's Chris at Lakeside Motors. Yes, the 2019 RAV4 XLE with 41,200 miles is still here. Being upside down is common, and we work with it every day. I can text you a link to value your Civic and apply in about five minutes. Would Tuesday at 5 work to see the RAV4?

Live inventoryTrade-in linkCredit applicationCalendarCustomer history
Sent by Chris in 38 seconds. Every fact checked.Delivered
Not a bolt-on

Everyone else added a chatbot.
We built a colleague.

Most dealer software plugs a generic AI into the side of the system. It can answer questions about a car. It can't see the deal, the credit application, the missing pay stub or the appointment. Chris can, because Chris is part of the system.

Bolt-on AI

  • Reads a website feed, not your actual inventory
  • Knows the message, not the customer
  • Forgets the conversation when the channel changes
  • Hands off a lead and stops
  • Says whatever sounds right

Chris, built into CloseLine

  • Reads the same inventory your desk prices from
  • Knows the customer's deal, application, documents and visits
  • One conversation across text, email, chat, Facebook and Instagram
  • Works the customer from first question to five-star review
  • Checks every fact against your records before it sends
Depth

Chris sees what your best salesperson sees.
All of it, all at once.

Inventory

Price, miles, features and status, the moment they change.

"Yes, it's still here."

Deals

Where every customer's deal stands, and what it's waiting on.

"Your deal is ready to sign."

Applications

Started, finished, or stuck halfway, for every applicant.

"You're one step from done."

Documents

Exactly which stips the bank still needs.

"Just the pay stub left."

Appointments

Your open hours, every booked slot, who missed and who cancelled.

"See you Tuesday at 5."

Trades

Whether the appraisal has photos and numbers yet.

"Send a few photos here."

History

Every past message, visit and purchase, across every channel.

"Welcome back, Maria."

Consent

Who said yes, who said stop, on every channel.

Opt-outs, always honored.
Every channel

Wherever they reach you,
it's one conversation.

Text on Monday, email Wednesday, Instagram on Saturday. One customer, one history, one Chris.

TextEmailWebsite chatFacebookInstagram
The whole journey

Chris doesn't answer a lead.
Chris sees it through.

Inquiry

Answered in minutes, any hour, with real numbers.

Visit

Booked into your open times, then reminded, confirmed and recovered if they miss.

Application

Their own link, followed up until it's finished.

Stips

One message lists everything missing. One link uploads it.

Trade

Appraisal photos and details before they arrive.

Delivery

A personal check-in, then a fair review request.

Return

Old leads picked back up with their full history.

Trust

Fully autonomous.
Never unsupervised.

Chris answers, follows up and books appointments on its own, around the clock. The guardrails are built into the same system that runs your dealership.

It runs on its own

Chris replies, books appointments inside the hours you set, chases applications and stips, sends reminders and follows up after the sale with no one at the keyboard. Your team steps in only when it matters.

It knows when to hand off

Every price, payment and claim is checked against your records before it goes out. Anything Chris can't back up goes straight to a person instead.

Stop means stop

An opt-out on any channel is honored everywhere, and nothing restarts on its own.

You set the dial

Start with your team approving each message, then let Chris run on its own when you're ready. Your words, English and Spanish, your timing, channel by channel.

On the lot

What changes on Monday morning.

No lead left waiting

The 9:47 PM shopper hears from you before they hear from anyone else.

More people show up

Chris books the visit the moment they're ready, then reminds them and recovers no-shows.

Deals fund faster

Applications and stips arrive complete, so the bank says yes sooner.

Your team sells

Chris handles the follow-up, around the clock, so your people spend their time with the customers on the lot.

The dealership
that never sleeps.

Chris is coming to CloseLine DMS, one dealership at a time.

Lakeside Motors and the conversation shown are illustrative. Features are enabled per dealership.